MyLive
Brand Identity | UX/UI
Brief
MyLive is a new social application aiming to streamline the connection between musicians/bands and individuals/organisations seeking live entertainment. Currently, finding and booking local musical talent can be fragmented and inefficient. MyLive seeks to centralize this process, offering a dedicated platform for artists to promote themselves and for clients too easily discover and book suitable performers.
Design a user-friendly and visually appealing social application (web and/or mobile) that effectively facilitates the discovery and booking of musical talent for various events (e.g., parties, weddings).
User
Primary (Artists): Bands, singers, and individual musicians looking for gigs.
Primary (Clients): Individuals and organisations (e.g., event planners, private hosts) looking to hire live entertainment for events.
Logo Variation
Identity Breakdown
The MyLive identity and wireframe were designed under strict time constraints, with the entire project completed in just over two weeks.
The logo concept is designed to represent the movement of sound waves, while also incorporating the 'M' from 'My' in the title.
The version seen to the right differs somewhat from the logo in the original designs; this was mainly due to the time constraints mentioned previously.
For example, 'MyLive' has since been aligned with the circle to ensure a more seamless look.
